Warner Music Group
Role
President, WMX. The global WMX portfolio includes sales, marketing and account management functions that support all Warner Music Group units, as well as standalone businesses that complement these activities. WMX is a hub for innovation and serves as a “center of excellence” for consumer-centered digital strategies.
Brief
Outstanding general manager with the ability to help guide the ongoing digital transformation of the WMX and overall WMG business. Change agent with a deep understanding of “direct to consumer” digital strategies, including how to grow and engage with diverse audiences in support of artists around the world.
Placement
Maria Weaver, former SVP and Global CMO for Comcast Advertising, the advertising and ad tech division of Comcast Cable. At Comcast, Maria helped lead the successful transformation of the company’s sales and marketing organization to better sell new digital products and services. Earlier, she led sales and marketing for Interactive One, the digital media division of Urban One.